Most people realize that free advice isn’t really free and that the adviser receives a commission every time an investment contract is entered into. But very few people realize just how expensive this can be as compared with fee-based advice?

If you are someone who invests more than average and you are receiving commission-based advice, do you realize that the chances are you are probably subsidising the cost of somebody else’s advice?

Another problem with commission-based advice is that it tends to reward those who are good at selling investment products rather than good objective advice.

Commission-based advice is also restrictive. There are many superior investment products which don’t pay commission but the commission-based adviser has no financial incentive to bring these to your notice.

We think for many people the answer to the opening question should be “You can’t afford not to pay for advice”.